me
  • Date of birth
    12/02/1981
  • Location
    Milan
  • Email
    emiliana.papeo@gmail.com
  • Skype
    emypap
  • Current position
    Account Manager
English   Italian

Emiliana Papeo

  • Brand and corporate Communication
  • Accounting and Project Management
  • Digital and Social
  • Shopper Marketing
  • Consumer Insights and Behaviour
  • Competitive analysis, positioning and brand architecture
  • Marketing
  • Corporate events and communication
  • My attitude: never give up to amaze me
    My goal: to be an added value for those investing on me
 

About me

I work since more than 10 years in communication and marketing.
I’ve started my professional growth at Marzotto fashion company – communication&advertising division, working for mMissoni and Marlboro Classics seasonal communication campaigns. Afterwards, I worked as trendsetter and marketing researcher at Baba Consulting of Milan, dealing with consumer insights and behaviors, analysis of market scenarios and market trends for brand companies and advertising agencies.
Then, had been working in Brussels, at EuroIDEES aisbl as communication, event and pr manager.
From 2009, I work at Foote Cone & Belding Communications Milan, advertising network headquartered in New York and Chicago. Year by year, I’ve held different roles, assignments and ever-incrasing responsabilities. The six months Employee Transfer Agreement at Beiersdorf SpA as POS specialist, added to me a further value thanks to the experience in a company and working from the client side.
I’ve always worked for International clients.
Currently, I mostly deal with integrated communication and social media for Mondelez International (Oreo and TUC brands) and Alpargatas (Havaianas brand) companies' brands, managing communication campaigns, brand and corporate projects, accountability and budget allocation, competitive monitoring and analysis, brand reviews, consumer insights, product and communication concepts.
Last but not least, I continuously improve my personal knowledge in social media and blogging.
I think change is the fuel of the professional growth, such as permanence is the stone on which to build a strong professional identity.

Who I work for

  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image
  • image

Experience

  • Account Manager FCB
  • POS Specialist Beiersdorf
  • External relations, PR and communication manager EuroIDEES Aisbl - Brussels
  • Insight Strategist Baba Consulting
  • Advertising and communication division (internship) Gruppo Marzotto

Education

Specialization courses

Wedding planning for foreign couples

2015

Social Media and Blogging

2014

Business English and Public Speaking

2012

Creative Writing course

2012

French course - English course

2007

Course of study

Master in Brand Communication

2008 - 2009

Science of Communications

1999 - 2004

Classical High School

1995 - 1999

Associations

Airbnb Italy - Community Leader

2016 - Ongoing

Awards

NC Awards 2017 - Best holistic campaign

Oreo pieno di immaginazione

Link to official website


Recommendations

Paolo Maruca

/ EVP Operations Director @ Publicis Italy /

I’d got the luck and the delight of working together Emiliana just at the beginning of her bright career. In my opinion Emiliana is who to be defined as a curious, competent, dogged and trustworthy person, with strong appeal in term of thinking strategically. Her specific engagement in shopper marketing projects constitutes a strong added value. She’s a very professional work addicted.


Stefano Del Frate

/ General Manager @ Assocom /

When you think to commitment, you see Emiliana in her strong determination to play an important role within shopper marketing and corporate communication. Emiliana has been working with me for three years during which I sponsored her will to grow professionally, being always rewarded by her enthusiasm and good results. I am sure she will succeed in her goals.She is no longer a bright promise, she is already a reality with a strong articulated, yet focused, background.


Get in touch





Download my resume



Back to top